This presentation focuses on how personalization can be leveraged as a business strategy rather than just a tactic. It explores the benefits of personalized customer experiences, the challenges companies face in implementing them, and the impact on customer loyalty and revenue growth. Attendees will learn how to harness data to scale personalization effectively, turning it into a strategic advantage for their business
Speakers: Steve Lamensdorf – SVP, Customer Experience at Icreon
When: Wed, Sep 18 | 12:00 PM PT
Where: Buddy Suite, The Box SF (Second floor of The Box)
Who: Hosted by enosix, SAP Transformation Catalyst